How Giving Is At The Core Of i61.
Our desire and intention at i61 Clothing has always been to be a brand that does more than create a great collection of ethical and sustainable clothing. We wanted to create garments that would inspire people who wear them to do good, to carry kind and generous attitudes and become part of a brand that is built on restoring dignity.
We took the initiative of starting the i61 Dignity Project. 10% of all of our profit goes directly to i61 Dignity Project to aid a variety of social action initiatives, currently focusing on vulnerable refugees and those who are homeless, through partner charities such as Samara's Aid and Glassdoor.
We also create campaigns to raise awareness and focus on a specific cause, for example, our current t-shirt design 'Love Has No Borders', helps support refugees in camps abroad and those without a home in the UK by donating 100% of our profit of each t-shirt we sell, and supporting clothing collections via effective charity partnerships.
In addition, this Christmas we are also donating some of our 'vintage' stock to create gift bags for people in a vulnerable situation through charity partnerships. We will keep you updated on these 'Giving Stories' throughout the festive period. Do sign up to our newsletter or follow us on social media for more information.
We see our garments as vehicles of restoration. By choosing to wear these garments, we hope you will feel that you are part of a brand that is working to give an opportunity to people around the world by channelling aid and helping others.
You are, in essence, helping to restore hope, dignity and kindness to human beings no matter who they are, where they come from or what they believe in.
We hope you will join us on the journey and be part of the change we wish to see in the world. Clothes for the journey, that leave a trail of goodness.